Letter from the president
In 2014, we challenged the organization to Live Up to Our Name — Healthcare Businesswomen’s Association. We embraced our name as a call to action—as a driver for our mission and vision, and as a catalyst to inspire the association to continue to increase the number of women in leadership—thus improving, over time, the options for all women in healthcare, worldwide.
Let me highlight for you what we accomplished together.
First, we took care of ourselves, knowing that, as leaders, we need to take care of ourselves before we can take care of others.
- We conducted four quarterly town hall meetings and refashioned the Leadership Institute to keep our leadership, at all levels, better informed and equipped to lead the association.
- We passed essential bylaw changes to empower the HBA staff to take on all core association operations while strengthening the board’s focus on overall strategy.
- We reduced administrative and volunteer burden to create a better and stronger volunteer and corporate partner experience.
Second, we put the business back into the Healthcare Businesswomen’s Association.
- We exceeded our corporate partner and sponsorship revenue expectations, bringing in more than $1.6 million dollars—an increase of over 20 percent from 2013.
- We exceeded our membership growth objectives with 7,000 paying HBA members and over 20,000 individuals engaged in our community through attending events and participating in our social media and digital assets.
- We concluded 2014 with our net assets at $5.4 million, representing sufficient reserves to sustain the organization for the foreseeable future.
Third, 2014 was a Year of Celebration. We celebrated both our 35th year as an association and our 25th anniversary of the Woman of the Year Award, lending opportunities to broaden our reach, affiliation and association within the healthcare industry. As part of this milestone year:
- We honored three top flight women leaders as Women of the Year who represent the broad spectrum of healthcare and the essential continuum of care:
- Dr. Annalisa Jenkins, CEO, Dimension Therapeutics (representing biopharma)
- Shideh Sedgh Bina, CEO, Insigniam (representing healthcare management services)
- Dr. Patricia Maryland, COO, Ascension Health (representing healthcare delivery)
- We debuted our new and bolder brand, which speaks to our constituents more directly about our commitment to advance women and empower them to flourish in the career path of their choosing.
In summary, 2014 was the inflection year to position the HBA for strong growth and expansion in the years to come. Foundational work was required to fortify the organization and empower the leadership to take the next bold steps forward and achieve HBA at 50K in 2015 (50,000 individuals engaged in our community).
To this end, in the insightful words of Winston Churchill, whose leadership quotes served as inspiration to guide the HBA Board of Directors during this pivotal year, we recognized that:
“It is no use saying, ‘We are doing our best.’ You have got to succeed in doing what is necessary.” – Winston Churchill
In 2014, we did exactly that. We succeeded in doing what was necessary to propel our organization forward and move it closer to our organizational objectives.
It was a remarkable year and one that I will always remember.
As I learned through my experiences as HBA president…
Live Up to Your Name—as it holds, everything you need to succeed.
With gratitude for the opportunity to serve,
Jeanne Zucker, 2014 HBA president
Vice president, client development, athenahealth